Press

Journal HR

April 2022

Prior to my keynote at the Festival of Creativity in Rovinj, Croatia I spoke to Journal HR about my career path, digitalisation in the luxury industry as well as the impact of the pandemic on eCommerce.

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Career Update

October 2021

As of December 2021 I will take over the role as global director of media and e-commerce at Gucci in Milan, Italy.

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Internet World Austria 2021

September 2021

Thanks Internet World Austria for this article covering my thoughts on the digital transformation in the luxury industry.

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Gerety Awards Grand Juror

2021

I am honoured to be part of the Gerety Grand Jury for this year's Gerety Awards. The awards mark the first time that juries have been brought together to select the best in advertising and creative communication through a female lens.

Gerety Awards

Lynk's Rebranding Expert Series

September 2021

As part of Lynk’s rebranding celebration I shared my experience in brand transformation and how I helped reshape American and European brands, such as Amazon and Zalora for the Asian markets.

Lynk's Rebranding Expert Series

Westwing 

July 2021

Welcome to my home! Westwing Germany paid me a visit and I showed them my most treasured pieces, collected from all over the world!

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Luxury Women to Watch in 2021

September 2020

Luxury Daily annually honors smart women executives who show the potential to make a difference in the luxury business. I'm very honored to receive the "Luxury Women to Watch in 2021" Award for my past achievement as well as the vision and goals I have set for the coming year.

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Philipp Magazin

May 2020

I spoke to the "Philipp Magazin" about what my topics at the OMR 2020 would have been (digital transformation in the luxury industry and the urgency of automating processes to stay relevant and acquire new customers), my productivity hacks for working from home, and new areas I explored during lockdown.

Philipp Magazin

Mission Female: Frauen. Macht. Karriere

June 2020

The Mission Female network unites successful women across all industries at the highest level. As part of Frederike Probert's (Founder of Mission Female) book, I contributed a piece of advice to young women, outlining how having a clear vision, defining your own values and setting clear goals will lead you to success.

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Cover: Update Magazine

January 2020

The UPDATE magazine by d3con features leading experts from the digital marketing industry, who discuss the latest trends and share their insights.

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Video Week 2020

January 2020

"The Marketers of the 2020s Will Be Engineers and Data Scientists says Montblanc’s von Scheel-Plessen" - Watch the video of my interview using the link below.

Video Ad News

Think with Google @Vivatech Paris

April 2019

Read about my interview at Vivatech Paris, where I spoke about how digital can help create a luxury shopping user experience.

Vivatech Paris 2019